In todays hyper-connected world, a companys reputation can shift in an instant. One unresolved claim, a delayed response, or a negative online review can quickly snowball into a full-blown reputational crisis. In a marketplace where perception directly influences performance, protecting your brand has never been more vital or more challenging.

At ARC Global Risk, we understand that reputation risk is more than just a PR concern its a business-critical issue that directly impacts stakeholder trust, customer retention, and long-term value. Thats why weve developed PRYSM, our next-generation, cloud-based platform designed not only to transform claims management but to proactively safeguard your brand reputation in real-time.

With PRYSM, businesses gain a powerful tool that integrates speed, intelligence, transparency, and efficiency into every layer of the claims lifecycle while also equipping you to monitor, manage, and respond to potential reputation threats before they escalate.

The New Era of Reputation Risk

Reputation risk is no longer isolated to the communications or legal departments its an enterprise-wide concern. From the moment a claim is filed to how its handled and resolved, every touchpoint contributes to how your company is perceived by customers, employees, investors, and the public.

Delays in resolution, inconsistent communication, or a lack of visibility can quickly erode trust. At the same time, poor feedback management or unmonitored social sentiment can quietly damage your brand behind the scenes. In this environment, organizations need to move beyond reactive damage control and start taking a proactive, intelligence-driven approach exactly what PRSYM enables.

PRYSM: Reputation Management That Starts at the Core

PRYSM was developed by expert engineers and designed in collaboration with seasoned adjusters to address the real-world challenges businesses face in managing claims and reputational threats.

What makes PRYSM different is its ability to connect the dots between operational performance and brand perception giving you a unified platform that not only enhances your claims process, but also shields your reputation through strategic visibility, real-time feedback, and comprehensive crisis response tools.

Key PRYSM Features for Reputation Protection

1. Integrated Reputation Management

PRYSM offers built-in tools to help organizations monitor reputational exposure tied to specific claims or business functions. Whether its a high-profile customer incident, a liability claim, or an operational disruption with media attention, PRYSM helps identify reputational risks early in the lifecycle and gives your team the insights they need to respond swiftly.

Your reputation is not just about what happens its about how you handle what happens. PRYSM ensures you handle it better.

2. Crisis Management Capabilities

When a reputational issue arises, time is of the essence. PRYSMs Comprehensive Crisis Management tools provide structured workflows, internal collaboration channels, and executive-ready briefings to support rapid decision-making.

Whether you're escalating an issue internally, preparing stakeholder communications, or navigating public scrutiny, PRYSM ensures your team has a clear, coordinated response plan in place.

3. Online Brand Monitoring

Today, reputational risk often starts online through reviews, media coverage, or social media commentary. PRYSM integrates Online Brand Reputation Monitoring so you can track sentiment, keywords, and relevant conversations tied to your brand, products, or claims activity.

Rather than waiting for negative feedback to surface in quarterly reports or external audits, PRYSM delivers real-time insights to help your team intervene early and maintain control of your brand narrative.

4. AI-Driven Feedback Engine

PRYSMs Responsive Feedback Engine, powered by AI, captures feedback at key stages of the claims journey giving your organization a continuous pulse on customer sentiment and satisfaction. This feedback not only helps improve the claims experience but also highlights potential friction points before they become reputation liabilities.

The AI engine analyzes sentiment trends, detects anomalies, and flags areas that may require human intervention helping you resolve small issues before they turn into reputational risks.

Reduce Risk, Enhance Trust, Drive Growth

At ARC Global Risk, we believe that operational excellence and reputation management go hand in hand. A well-managed claims process reduces cost, but more importantly, it builds trust with customers, partners, and stakeholders alike.

By integrating PRYSM, your organization will benefit from:

• Faster claim resolution

• Greater accountability

• Real-time transparency

• Enhanced decision-making

• Proactive brand protection

These outcomes arent just operational wins theyre strategic advantages that protect your brand equity and support sustainable growth.

Reputation Is Your Most Valuable Asset Protect It with PRYSM

In an age where risk travels faster than ever, reputational threats can emerge from any corner of your business. PRYSM equips you with the tools to respond decisively, transparently, and intelligently so your brand remains strong even in moments of pressure.

Whether youre managing complex claims, navigating crisis events, or monitoring online sentiment, PRYSM by ARC Global Risk puts you in control of your narrative and your outcomes.

Don't let outdated systems or fragmented tools leave your brand exposed. Take a smarter, more strategic approach to reputation protection.

No matter where you are in the world, ARC Global Risk is here to help. With our headquarters in Cherry Hill, New Jersey just 15 minutes outside of Philadelphia, and regional offices across Australia, Canada, England, India, Japan, and Sri Lanka, we are always within reach. Contact us today and a dedicated representative will reach out to discuss how we can support your business

Get ahead of reputation risk integrate PRYSM today!